When Roody Rasmussen started the Alta Group, Inc. in 1993 Philanthropy was part of the DNA.
Crazy Creek

Crazy Creek
Crazy Creek's tag line says it all: Creating Comfortable Products for the Outdoors. Products that enhance outdoor experiences for hikers, backpackers, fishermen, soccer moms/dads, stadiums, RV's, festivals, picnics... anywhere people venture out, from the North to the South Pole, and everywhere in between.

Recent Blog Posts
Why have a Professional side and a Sport side of your website?
Although I probably had the shortest tenure as FNG in Alta Group history (3 months, thanks Scott!), I’m still only 9 months into the job.